Binod Tamang
Binod Tamang / Senior Designer / Art Director
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Nike

Nike, Nike Air, Nike Sportswear

I had the pleasure to work beside MOX digital to create a limited release print run for Nike. This brochure had to be a clean, contemporary and visually on the pulse in terms of street culture today.

One of the most valuable lessons that I obtained from this project was the importance of serving the brands Tone-Of-Voice and how Nike delivered their message to consumers.

This campaign was a dream project for me, as I love the streetwear scene and the Swoosh brand and I feel that benefited hugely in terms of brand experience.

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